Phay

Unleash your essence with every spray

Shopping Now

Arabic Collection

French Collection

Premium Collection

Select options Quick View Add to wishlist Add to compare

OUDH ONSLAUGHT
₹450.00 – ₹750.00
Our custom fragrance with the keynotes agarwood, woody sugar, vanilla, and sandalwood.

Select options Quick View Add to wishlist Add to compare
Select options Quick View Add to wishlist Add to compare

OUDH OASIS
₹450.00 – ₹750.00
Our custom fragrance with the keynotes agarwood, grapefruit bergamot, juniper, pepper, rosemary, musk, and incense

Select options Quick View Add to wishlist Add to compare
Select options Quick View Add to wishlist Add to compare

OUDH LAVENDER
₹450.00 – ₹750.00
Oudh lavender will remind you of Purple Oudh by Dior Keynotes: Woody with saffron, citrus, pink pepper & sweet orange

Select options Quick View Add to wishlist Add to compare
Select options Quick View Add to wishlist Add to compare

OUDH FIXATION
₹450.00 – ₹750.00
Our custom fragrance with the keynotes agarwood, bergamot, pink peppercorn, caramel, patchouli, and dry amber.

Select options Quick View Add to wishlist Add to compare
Select options Quick View Add to wishlist Add to compare

OUDH CARAMEL
₹450.00 – ₹750.00
Our custom fragrance with the keynotes agarwood, sweet caramel, juicy mandarin, spicy cinnamon, rose, patchouli, amber, and smoky wood.

Select options Quick View Add to wishlist Add to compare
Select options Quick View Add to wishlist Add to compare

OUDH BLOSSOM
₹450.00 – ₹750.00
Our custom fragrance with the keynotes agarwood, Jasmine, Rose, white musk, vanilla, amber, and patchouli.

Select options Quick View Add to wishlist Add to compare

Select options Quick View Add to wishlist Add to compare

TOPDOG
₹450.00 – ₹750.00
Topdog will remind you of Boss by Hugo Boss.

Keynotes: green apple, lavender, grapefruit, basil, sage, jasmine, fir, cedar.

Select options Quick View Add to wishlist Add to compare
Select options Quick View Add to wishlist Add to compare

SRK ATELIER
₹450.00 – ₹750.00
This mix will remind you of Tam Dao by Diptique and Icon by Alfred Dunhill. Keynotes: Lavender, black pepper, cardamom, sandalwood, cedar, and cypress.

Select options Quick View Add to wishlist Add to compare
Select options Quick View Add to wishlist Add to compare

SHOWSTOPPER
₹450.00 – ₹750.00
Showstopper will remind you of Bombshell by Victoria’s Secret.

Keynotes: passion fruit, pineapple, grapefruit, strawberry, peony, vanilla, orchid, red berries, jasmine, lily.

Select options Quick View Add to wishlist Add to compare
Select options Quick View Add to wishlist Add to compare

PUBLIC ENEMY
₹450.00 – ₹750.00
Public Enemy will remind you of Most Wanted by Azzaro.
Keynotes: Cardamom, caramel, woody amber, spices, vetiver, lemon

Select options Quick View Add to wishlist Add to compare
Select options Quick View Add to wishlist Add to compare

MORTAL
₹450.00 – ₹750.00
Mortal will remind you of Body by Burberry.
Keynotes: Green apple, wormwood, peach, rose, tea, sandalwood, musk, cashmere wood, vanilla, amber.

Select options Quick View Add to wishlist Add to compare
Select options Quick View Add to wishlist Add to compare

MIDNIGHT
₹450.00 – ₹750.00
Midnight will remind you of Black Opium by Yves Saint Laurent.
Keynotes: Pear, pink pepper, orange blossom, coffee, bitter almond, liquorice, vanilla, patchouli, cashmere wood, cedar.

Select options Quick View Add to wishlist Add to compare

Add to cart Quick View Add to wishlist Add to compare

UNTAMED
₹1,250.00
Untamed will remind you of Sauvage by Christian Dior.
Keynotes: bergamot, pepper, sichuan pepper, lavender, pink pepper, vetiver, patchouli, cedar.

Add to cart Quick View Add to wishlist Add to compare
Add to cart Quick View Add to wishlist Add to compare

OUDH OVERLOAD
₹1,250.00
Our custom fragrance features keynotes such as Cardamom, violet, lemongrass, sage, virginian cedar, indonesian patchouli leaf, crystal amber, and musk.

Add to cart Quick View Add to wishlist Add to compare
Add to cart Quick View Add to wishlist Add to compare

ARABIC QUEEN
₹1,250.00
Our custom fragrance features keynotes like Ylang Ylang, nutmeg, grapefruit zest, cedarwood, jasmine, lily, patchouli, musk, and vanilla.

Add to cart Quick View Add to wishlist Add to compare

Indulge in luxury, scent that lasts all day

Best Sellers

Select options Quick View Add to wishlist Add to compare

ADORE
₹450.00 – ₹750.00

Select options Quick View Add to wishlist Add to compare
Add to cart Quick View Add to wishlist Add to compare

NOMADIC NECTAR
₹1,250.00

Add to cart Quick View Add to wishlist Add to compare
Select options Quick View Add to wishlist Add to compare

PHAY – BLACK
₹450.00 – ₹750.00

Select options Quick View Add to wishlist Add to compare
Select options Quick View Add to wishlist Add to compare

PUBLIC ENEMY
₹450.00 – ₹750.00

Select options Quick View Add to wishlist Add to compare
Select options Quick View Add to wishlist Add to compare

SRK ATELIER
₹450.00 – ₹750.00

Select options Quick View Add to wishlist Add to compare

I was skeptical at first, but Hustle has exceeded my expectations. It has a unique, refreshing scent that's not too sweet or too strong. It's perfect for the Indian climate and doesn't give me a headache. I've received many compliments on it, and I'm so glad I took a chance on PHAY!

Rajesh Kumar, Delhi

I've been using Busted by PHAY for a few months now, and I'm impressed by its longevity. Even after a long day, the fragrance lingers, which is rare to find in this price range. It's a great value for money and has become my go-to perfume for all occasions.

Priya Sharma, Mumbai

I'm not a big perfume person, but Mortal by PHAY is just perfect for daily wear. It's subtle, yet noticeable, and the fragrance lasts a good 6-7 hours. It's not too overpowering, making it suitable for office and casual outings. Plus, the price is very reasonable.